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Use policy to support the operation of the brand

"For businesses that have been exported, the domestic is very difficult transition, but this is the inevitable result, how to do? First to innovation, product demand but also with the transformation of the domestic market. To make good use of support policies to Dongguan operation of the brand, which is very important for the development of the domestic market. " Forum, music domain, chairman of Wal-Mart workers should be sea-introduced into the successful transformation of domestic experience, highlighted the strength of the brand.

Lao Hai describes the experience and Wal-Mart standards. First of all, we want to build a new business model, understand and accept the different domestic market and export markets, there must be a clear product positioning and target market, but also a clear business strategy and brand strategy, from the value-oriented, constantly to innovative products, provide product differentiation, a unique brand experience, and promote the localization of products and to prepare for uncertainty factors. The changing market, we need a full range of brand management, which is Lomak want to do.

Domain is a company focused on music production, processing, distribution and wholesale businesses as one of Hong Kong, the main products LED camping lamps, such as LED portable lights, LED flashlights, LED headlamps lighting and so on. By 2009, all products exported to Europe Music domain and Japan markets, has been internationally famous brands do product design and production. Product design, good quality. In 2007 exports of about $ 32,000,000, while the financial turmoil in 2008, sales showed a more substantial decline. Domestic trial in early 2009, successfully docked with the Wal-Mart, Wal-Mart received the first order from the start, has successfully entered more than 100 stores nationwide sold.

Lao Hai said, music domain to seize the future development of international industrial transfer target is to accelerate the introduction of high-end manufacturing, continued development of high value-added products, LED car lights(LED lights for cars), to promote the humane management, SA8000 corporate social responsibility, harmonious team improve the working and the main color of the environment to attract more workers to optimize lean production, increase production, the pursuit of mutual benefit and win-win situation.

Dongguan Guan Yi Metal Printing Packaging Co., Ltd.: "Wal-Mart shelves" into the brand highlights

"Participating in a series of domestic-counseling project, the policy of expanding domestic market have a deeper understanding of our company to promote products, expand the corporate social channels and increase brand awareness, there is more clear thinking." Crown Fan Art manager said. From: cheap led lights

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